You want traffic at your site, but with so many new websites added every day it isn’t easy. The only solution is to promote your site, each and every day…
Here are 7 promotion methods for you to try, one for each day of the week:
Day 1 – Submit Your Site To A Search Engine
No big surprises with this promotion method; just submit your site to a new search engine, or directory. It is best to concentrate on the major search engines and directories, and add your site to minor search engines as and when you discover them.
Do try to keep a log of just when and where you submit your site.
Day 2 – Post A Newsgroup Discussion
There are newsgroups, bulletin boards or forums on just about every subject imaginable. A good place to start is http://groups.google.com which allows you to search all of the Usenet newsgroups for a particular term or phrase.
Post a message online, via Google, or offline using Outlook Express (or similar). Follow the forum or newsgroup guidelines, when you start a discussion or answer someone’s query. It *is* okay to mention your website in a 2-line signature, though.
Newsgroups and forums also prove a good place for you to get known and develop trust.
Day 3 – Swap Links With Other Sites
Links make the World Wide Web go around; they also improve your search-engine ranking! One way of achieving lots of links to your site is to swap links with other sites. There is an excellent article on link-swapping at http://www.bannertips.com/howto.shtml but basically:
– Identify sites with similar content to yours
– Request a reciprocal link (be polite, and use webmaster’s name)
– Create a “Links” section on your site and put the links there.
Day 4 – Write A Testimonial
Writing favourable comments – testimonials – about another website could make you an instant online friend (we all respond well to flattery after all!). This could lead to a link-swap or even a possible joint venture (see Day 6).
Just review their website (or product), and write about the benefits you gain from the site in specific terms (so it sounds like you’re actually talking about *their* site). Just be honest and tell them what you like.
Day 5 – Be An Expert, Have An Opinion
Believe it or not people are interested in what *you* have to say! Several websites are even willing to pay you for your opinion! (And we all have an opinion, don’t we!) Remember, it’s good to talk, especially if your listeners then visit your website!
If you *really know your stuff*, you can become an ‘expert’ at several sites. You may have to write articles on your subject of expertise, or just answer questions from site-visitors. Either way *you* gain more exposure, and your site gains more exposure too.
Expert site: http://www.askanexpert.com/
Day 6 – Start A Joint Venture
A joint venture can be as simple as joining an affiliate program. But basically you sponsor another’s product and take a share in the profits. Joint ventures can also improve ‘site-stickiness’.
You need to:
a) CONTACT webmasters who market similar products/services and ask them if they would be interested in offering yours. Share the profits, and it’s a win-win situation.
b) PROMOTE another webmasters’ product or service (something you believe in) to your subscribers or customers.
Day 7 – Follow Up!
No new websites to visit here; no new methods of promotion. Just an opportunity to measure the success (or otherwise) of the previous 6-days’ efforts. This is a time to follow-up and perhaps plan for the next 6-days.
And If All Goes Well…
If all goes well then just take a break, but if you’re really keen, however, you *could* take a look at some of these other promotion methods too:
* Encourage visitors to bookmark your site
* Use pay-per-click search engines
* Write a press release
* Run a competition
* Create great content, and allow others to use it
* Create an online community
Good luck, Steve Nash
PS This article is a summary of my 7-day e-mail course called, originally, Promote Your Site Every Day. Course includes more details and more links. To take the course simply send blank e-mail to promote_site_every_day@g…
STEVE M NASH is the author of the ebook: “3 Super-Tips To
Build, Promote And Profit More From Your Website.” Download
your free copy now! http://www.wise-buys.info/bonus.shtml
He’s also the author of many popular articles aimed at
webmasters, affiliates, even complete beginners. Read them