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Magicbricks

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Magicbricks

Magicbricks is a popular online real estate portal in India, providing a comprehensive platform for buying, selling, and renting properties. Founded in 2007 by Gautam Chattopadhyay, Magicbricks has become one of the leading real estate websites in the country.

History/Background

Magicbricks was founded on September 25, 2007, by Gautam Chattopadhyay, an Indian entrepreneur and investor. The company's initial aim was to create a platform that would provide users with access to a wide range of real estate listings across India.

Distribution Channel

Initially, Magicbricks operated through its website and mobile application. However, over time, the company has expanded its distribution channels to include partnerships with various real estate agents, builders, and developers.

Business Model

Magicbricks operates on a freemium model, where users can access basic listings for free and upgrade to premium features for a fee. The company generates revenue through advertising, transaction fees, and premium listing services.

Key Concepts

Real Estate Market in India: The Indian real estate market is characterized by a significant demand-supply imbalance, with the latter often outstripping the former. This has led to an increase in prices and rental yields across various segments of the market. Types of Properties: * Residential * Commercial * Industrial Real Estate Trends:

  1. Growing demand for affordable housing
  2. Increasing popularity of online real estate platforms
  3. Rising importance of sustainable and eco-friendly buildings

Technical Details

Website Traffic: As of 2023, Magicbricks has over 1.5 million registered users on its platform.

Daily Unique Visitors: According to SimilarWeb, a website traffic analytics tool, Magicbricks receives around 200,000 daily unique visitors.

Listing Data:

  1. The company claims to have over 6 million listings across various regions of India.
  2. Listing data is sourced from property developers, builders, real estate agents, and individual sellers.

Market Share: Magicbricks holds a significant market share in the Indian online real estate space, with estimates suggesting it commands around 40% to 50% of the market.

Tech Stack:

Databases
MySQL and PostgreSQL
Front-end Frameworks
HTML, CSS, JavaScript, React, Angular, Vue.js
Programming Languages
Python, Java, JavaScript

Security Measures:

  1. SSL Encryption for Secure Data Transmission
  2. Regular Backups and Disaster Recovery Plans

Applications/Uses

Buying Properties: Users can search, filter, and compare properties based on various criteria like location, price range, and amenities.

Selling Properties: Magicbricks provides a platform for property sellers to list their properties, manage inquiries, and negotiate sales.

Rental Options:

  1. Short-term rentals (daily/weekly/monthly)
  2. Long-term rentals (6 months to 1 year, 1-2 years, etc.)

Fair Housing Act: In 2019, the Indian government enacted the Consumer Protection Amendment Act, which includes provisions for fair housing and prohibits discrimination against tenants based on their caste, religion, or social status.

Impact/Significance

Cultural Impact: Magicbricks has revolutionized the way Indians buy, sell, and rent properties. Its platform has democratized access to real estate, allowing people from all walks of life to participate in the market. Social Impact: The company's focus on affordable housing has helped bridge the gap between demand and supply, particularly for low-income households.

Challenges:

  1. Competition from other online real estate platforms
  2. Regulatory challenges in areas like data protection and consumer rights

Fair Housing: The Indian government has enacted several laws to protect tenants' rights, including the Right to Fair Remedy and Redressal Act, 2018.

Real Estate Regulatory Authority (RERA): RERA is a regulatory body established by the Indian government to oversee the real estate sector and ensure compliance with building regulations.

References & Further Reading

Sources

The following sources were referenced in the creation of this article. Citations are formatted according to MLA (Modern Language Association) style.

  1. 1.
    "Magicbricks Official Website." magicbricks.com, https://www.magicbricks.com/. Accessed 03 Jan. 2026.
  2. 2.
    "Consumer Protection Act 2019 (Government of India)." consumerhotline.gov.in%20, https://www.consumerhotline.gov.in%20. Accessed 03 Jan. 2026.
  3. 3.
    "Consumer Protection Act 2019 (Government of India)." consumerhotline.gov.in, https://www.consumerhotline.gov.in. Accessed 03 Jan. 2026.
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