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2 Faces of Demand Management

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As I continue my journey through the terminology difficulties of modern IT management, one issue that keeps coming up (as recently as this week's IT value chain: Mercury Project and Portfolio Management Center) at a former employer. If you are going to start extracting cash from an outsourcing engagement, one of the most critical things is distinguishing "base" from "incremental" expenditure, and the outsourcing team this firm brought in considered that to be demand management. They had clearly developed a whole set of practices and philosophies around it; it was not a casual usage of the term. Increased demand for capacity increases existing services (the ITIL interpretation) was considered base and was of less interest to them; I think supporting that was baked into the contract and was not a margin opportunity. I attended an excellent workshop put on by the folks from I don't care for that definition. We have too many overloaded terms in enterprise IT and I think that disambiguating Change Management is preferable, especially since the project portfolio management vendors are calling it Demand Management. Let's keep Change Management in the data center where it belongs. Or qualify it, e.g. "Organizational Change Management" or "Human Change Management." www.erp4it.com weblog.

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