A Summary Of Twittergate

So here we are a day after Twittergate broke and what is the result? Not much really. Everyone is talking about it in some way or another. Was it lax security at Twitter? Was it a security issue with Google Apps? Did TechCrunch’s Michael Arrington go too far? What are the ethical implications of obtaining documents illegally then using them to advance your own cause? Will the new show that Twitter develops for TV be called “Twitter Legal”? Why do hackers find it cool to mess with other people’s stuff and so much more.TechCrunch. I would really like to see the traffic numbers that were generated by his manipulation of this situation. From a viral Internet perspective he couldn’t have played this any better. He put out the ‘feelers’ and baited everyone by whetting the appetites of all of the mouth breathing tech types with promises of never before seen Twitter information. Most people took the bait and the exposure for the blog was tremendous. What has been published thus far (old financial documents and a treatment for the Twitter show) has been ho-hum. He is still stoking the flames with talk of lawyers meeting with lawyers etc. Well played. Lots of pub, no real harm. The downside is that if TechCrunch capitulates or doesn’t publish everything readers will wonder if they are being played in the future.