Online marketing firm
The rates found from the Search Agency's analysis:
- Click Through Rate (CTR) up 15%
- Conversions up 6%
- Conversion rate up 18%
- Cost per Acquisition (CPA) down 3%
Lee does acknowledge that the "curiosity factor" could have played a big role in in the numbers above - "explorers clicking on all sorts of listings to see how the new engine performs."
Found an error or have a suggestion? Let us know and we'll review it.
Still, conversions are conversions. Thinking back to my
Suggest a Correction
No comments yet. Be the first to comment!