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Adsense Ads - Which Position Works Best?

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Google have added a heatmap to their Optimization Tips page to give publishers a few clues as to what positions on your site might be best ... Placement' />... for Adsense Ads (darker colors are best performing positions).
Nice how they designed this in ProBlogger Colours by the way
You'll notice from the heat map that ads close to content obviously do the best with left hand side ads performing better than those on the right of the page. Google also give the following advice on this page:
<i>Certain locations tend to be more successful than others. This As I always advise those I do Adsense consulting with - its worth keeping in mind that every page is different. Whilst the above positions are a good general guide there is always an exception and its worth moving your ads around a little, changing design and size and tracking the results to see what works best for your blog. Link: ProBlogger.net, a blog about the many ways of adding an income stream to blogs.

Darren owns and writes a variety of blogs including Camera Phone Zone. He is also a co-founder of the

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