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AdSense Video Units Get The Axe

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Here's a bit of bad news for anyone using AdSense video units: there simply aren't enough of you, and as a result, Google plans to stop pursuing the monetization option.  The company's left individuals about one month to land on another strategy.

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Yes, starting today, publishers can no longer sign up for a combination of embedded YouTube videos and text ads, and at the end of April, all of the existing stuff will revert to a series of standard clip players.

A post on the

Which is fair enough from a couple of angles - Google's under no obligation to pursue this particular approach to advertising.  Also, it's not as if the search giant doesn't offer plenty of alternatives.

The news is a little troubling in the face of yesterday's

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