Advertising: Coming Soon to a Blog/RSS Feed Near You

Advertising has always been part of our society. Online it's no different, and the number of ad options seems to increase daily. The latest target of advertisers is Blogs/RSS. A Blog is similar to an online journal where daily or weekly rantings by the publisher are posted. RSS stands for "Really Simple Syndication" and is a way to distribute your Blog or Web page updates via the Internet. Anyone can subscribe to your RSS feed, which they'll do using a "news reader," and be notified of any new updates or postings. This new type of advertising is still growing and evolving and the majority of ads being served are not graphical but text-based in nature. Advertising in Blogs and feeds has a slow growth area, as Blogs still have not reached the mainstream, primarily due to the fact that readers are not yet included within a browser's interface. In the future, browsers will come with this option built in. One difficulty with RSS feed advertising is the number of different software packages (news readers) available. Instead of one or two standards, there are hundreds of options to choose from. As a publisher, you can earn cash by selling ads on your Blog yourself, or you can use a third party ad service and run their ads on your site. So what are some of the benefits to Blog/RSS advertising? Well, unlike email ads, there is no problem with filtering/blocking and this format is 100% opt-in, so delivery of your messages is assured with no S-p-a-m complaints. You're also not competing for attention with hundreds of other messages in an already over crowded inbox of the end user. Let's take a look at some of the options and trendsetters in this new advertising arena. 1) TypePad An online Blogging service starting out at only 4.95 a month. Typedpad has recently partnered with Kanoodle to integrate their contextual ads into their Blogs. This is an add on option for users and is not mandatory or forced on subscribers. 3) http://www.tinyurl.com/4uakh 4) Feedster Feedster has started placing sponsored links in their feeds and recently started offering Kanoodle's context ads. Users of Feedster who want "ad free feeds" will have to pay an annual fee. 6)http://Moreover.com/RSS They also offer free "ad supported feeds" that non-commercial websites can display on their websites. For more see SimpleAds.net A free ad network for Bloggers to promote their Blogs via other users Blogs. You can create your own ad that is rotated across their ad network. 8)