With the usual press release-driven fanfare, reserach company eMarketer has released a new study, "The Business of Blogging." Asking price: US $695. According to eMarketer's hype, the study covers
- What are the three main reasons blogs have not caught on with businesses?
- How many US businesses are currently blogging?
- How many plan to blog in the future?
- Should marketers tap into the blog market?
- How large is the blog audience?
- What are the dangers of blogging?
- And many more For $695? Let's see, there's already at least Shel Holtz is principal of a shel of my former self





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