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AOL Admits To Search Data 'Screw Up'

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After the potentially personally identifying search logs of over 650,000 AOL users were published by AOL Research this weekend, AOL issued an apology and a vow to investigate the matter.

Search data for roughly 658,000 anonymized users over a three month period from March to May. There was no personally identifiable data provided by AOL with those records, but search queries themselves can sometimes include such information. According to comScore Media Metrix, the AOL search network had 42.7 million unique visitors in May, so the total data set covered roughly 1.5% of May search users. Roughly 20 million search records over that period, so the data included roughly 1/3 of one percent of the total searches conducted through the AOL network over that period. The searches included as part of this data only included U.S. searches conducted within the AOL client software. Add to Del.icio.us | Digg | Yahoo! My Web | Furl Bookmark murdok:

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