AOL's products that had been dedicated to subscribers only, like AOL.com email, have been freed from their walled garden; the company is betting on advertising revenue to replace subscription dollars with the move.
AOL hinted in early July that it would set its remaining content loose for broadband users to access. Revenue from online advertising would serve to offset the losses the company has suffered in its subscriber base as those users move to different providers. Email has been the one point of contact that has kept many users with AOL as subscribers. AOL has been in service for over a decade, and long-time users may have been reluctant to let their email addresses go away by leaving. AOL has
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