"AOL now efficiently delivers the most relevant and engaging content and is able to uniquely maximize display advertising opportunities for advertisers and publishers across the Web. MediaGlow provides us with the ability to extend our publishing success and puts AOL in a very strong position for the future."
Bill Wilson
MediaGlowBill Wilson, Executive Vice President of Programming for AOL, will now be President of MediaGlow. Under Wilson AOL rebuilt its portal AOL.com while launching more than a dozen new targeted content sites in the past year.
"From our reinvented AOL.com to our vertical content sites, we are creating experiences that successfully reach key demographics and provide unique, relevant and valuable content to consumers and solutions for advertisers," said Wilson." As an ad-supported company, this is a huge asset."
AOL operates around 75 sites and plans to add more than 30 sites in 2009 focused on reality television, soap operas, horror films and the launch of a new pop culture site geared towards kids.
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