Best Web Publicity? Go the Content Route

October 30, 2007

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Best Web Publicity Go the Content Route

Launching a new product? A new book? Or a new product? If it’s mass consumer-related, you might want to take a leaf out of FakeSteve (Jobs) book, $' /></a> </div> <script> (function() { function initCopyableSections() { document.querySelectorAll('.article-content .copyable-section').forEach(function(section) { if (section.querySelector('.copyable-section__btn')) return; var btn = document.createElement('button'); btn.type = 'button'; btn.className = 'copyable-section__btn'; btn.setAttribute('aria-label', 'Copy to clipboard'); var label = section.getAttribute('data-copy-label'); btn.textContent = label ? 'Copy ' + label : 'Copy'; section.appendChild(btn); btn.addEventListener('click', function() { var contentEl = section.querySelector('.copyable-section__content'); var text; if (contentEl) { text = contentEl.textContent.trim(); } else { var clone = section.cloneNode(true); var btnClone = clone.querySelector('.copyable-section__btn'); if (btnClone) btnClone.parentNode.removeChild(btnClone); text = clone.textContent.trim(); } if (!text) return; navigator.clipboard.writeText(text).then(function() { var t = btn.textContent; btn.textContent = 'Copied!'; btn.classList.add('copied'); setTimeout(function() { btn.textContent = t; btn.classList.remove('copied'); }, 2000); }); }); }); } if (document.readyState === 'loading') { document.addEventListener('DOMContentLoaded', initCopyableSections); } else { initCopyableSections(); } })(); </script>   <div class=$

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