Blog Buzz Can Be Misleading

When I step out of the office at the end of the day and rejoin the pedestrian masses, I am quick to notice that nobody's talking about blogs. Just using the word "blog" in conversation is greeted with blank stares, or at best, a squinty "I heard something about that on the news." End of blog conversation, on to P. Diddy's name change and how much we hate [insert fashionable annoyance here]. Is the adoption of blogs into the mainstream overhyped? Geekdom, as the best and brightest work continually to build and simplify this great new realm, even if it's still way ahead of collective awareness. Just yesterday, as I tagged along with a real estate rep friend of mine as he hammered his signs into lawns around town, I gushed about using a blog as a 80,000 new blogs are set up every day, most of which are turning out to be BlogHerald has already outlined three generations of bloggers spanning just seven years. The first four years are the exclusive property of uber-geeks, the realm where all great tech waves are born. From 2002 to 2004, according to Riley, we saw the second generation of bloggers polish up their bullhorns, adding political,