Well, when you are running a successful blogging initiative in a successful PR firm, companies and organizations are going to come to you for advice, and to lead blogging initiatives. Yes, I am speaking of BlogWorks team. Ha! Bet you thought I meant someone else, but geez, come on, I said successful blogging intitiatives that go beyond blog launches.
O'Dwyer's, comes the story that the Well, this is an interesting way to go about it, and the One Hand Clapping. My only complaint on the pitch letter is that it's way too long for bloggers. Short and sweet and to the point is my new mantra for pitch letters, especially ones to bloggers.
The Early Warning Blog had a different take, though. They think that the blog outreach for Jeremy Pepper is the CEO and founder of Musings from POP! Public Relations blog which offers Jeremy's opinions and views - on public relations, publicity and other things. 
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