Business Benefits of RSS and Content Syndication

If you do a search for RSS and marketing in either Technorati, you'll very soon realize just how fast the use of RSS is growing, Here are just a few of the comments made recently in the mainstream media and blogs: 30% of marketers surveyed said that they have implemented RSS feeds because of customer demand. Jupiter Research study Feed Marketing: Use of RSS as an Alternate Messaging Medium "RSS is a brand-new medium, as distinct from the Web as the Web is from newspapers, radio, and TV. Like the Web 10 years ago feeds have reached a tipping point." RSS and content syndication are no longer some new-fangled idea. Sharing content online is one of the fastest growing trends. Sites like MySpace and YouTube have conclusively shown that there is power in content sharing and syndication. We have reached the tipping point - make Website Content Strategy blog: Information about the shifts in media consumption and the use of technology in marketing and PR so business can stay in touch with their rapidly moving audiences.