Can Jupitermedia Rise Again?

JUPM is at 45 cents a share, which values the company at only $16.25 million. It appears that there is no rational reason to explain this low valuation except that there are apparently very few investors interested in the stock.

Jupitermedia founder, Alan Meckler[Disclosure: I own shares in Jupitermedia and have since I was employed there in 1998-2000. My opinions here are purely my own and I have no current inside knowledge about the company.]

internet.com. With the company severely undervalued by the market, I believe they should re-brand Jupitermedia as internet.com again. The company had its greatest success under this brand and could use this name recognition to remake the company as the great B2B content network it was.

This is not to say that Jupitermedia still does not produce great content, because it does. However, the buzz that internet.com was the Internet's next Cnet.com and the place to go for internet business and tech content has been somehow lost in the shuffle of their growth and focus over the last few years.

It's obvious that the image market (which Jupitermedia is currently a top three player in) has proven very difficult. Micro image sites that sell images for a dollar or less have commoditized the image economy and this has taken the growth out of the digital image industry. In the long run, this division of Jupitermedia needs to be sold, spun off or otherwise separated from their content side.

I have mediabistro.com, after the site was

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