Viewers in the U.S. will be able to watch CBS channels and content, while select clips and full-length sports programming while be shown worldwide. Joost viewers will have access to CBS programming through a customizable platform with television viewing features, such as links that provide more information or related websites and plug-in applications, such as instant messaging, message boards, and news tickers.
Yvette Alberdingk Thijm, executive vice president, content strategy and acquisition for Joost, said, "We are excited about partnering with CBS, as the premiere provider of top-notch content for television audiences. CBS came to Joost early on as the Joost platform is perfectly suited to high quality distribution of CBS' franchise properties to online communities."
"Through this partnership, CBS will make its highly rated television properties available for new and existing audiences by making its content accessible in a community-driven, interactive environment that complements existing distribution models."
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