CNN.com said Thursday it is introducing a new interactive online news trivia quiz called the CNN Challenge.
CNN Challenge will focus on both historical news events and the top stories of the week. New quizzes about historical events will be available every Tuesday and Wednesday, and a new current news quiz will be available every Thursday.
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After taking the quiz, users can check the "Newsbin" for answers to and additional context on each of the questions, as well as links to more information related to the questions.
CNN has signed on in-car communications system, Ford Sync to sponsor the quiz. Fifteen-second Sync video ads will run between some rounds starting later this month.
"The CNN Challenge offers CNN.com's users the ability to expand their knowledge of the news and current events in a fun and engaging way," said KC Estenson, senior vice president and general manager of CNN.com.
"At its core, the CNN Challenge is another example of how we are leveraging interactivity and the social nature of the web to create a unique online experience." Related Articles: > CBS Trying Hand At Citizen Journalism >NBC Launches Video Trivia Game On Facebook
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