Don't be surprised if members of the Google Maps team start to favor comScore over competing traffic-monitoring companies. comScore may have just helped them secure some bonuses by putting Google Maps ahead of MapQuest in terms of unique visitors.
Google Maps has been chasing - and catching up to - MapQuest for quite some time. Last week, new numbers from Hitwise put the two almost neck and neck in January before MapQuest pulled away again.
Greg Sterling wrote this weekend, "According to the numbers that I received (I've asked comScore to verify), MapQuest's January monthly unique visitors were 41.5 million and Google's were 42.2 million." Sterling then got a
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