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Content Sites More Popular Than Social Networks

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The majority (53.1%) of Internet users belong to at least one social networking site, but the amount of time spent on the sites is somewhat short, compared to overall time spent online, according to a new report from Burst Media.

Among 18-34 year olds, 40 percent spend less than 30 minutes per day on sites like Facebook and MySpace. The top content categories for that demographic actively seek out entertainment news (48.6%), gaming (40.5%), local/national news (37.3%) and social media (35.5%).

Online Content Actively Sought Out Internet Users Who Belong To Social Networking Sites

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