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Content Strategy Affects Your Reputation Online

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Do they trust your emails and articles? Media Post's Email Insider newsletter has an excellent article today on how your content strategy can affect your sender reputation. While this may seem like a really obvious Duh! type statement, just take a look at your own email campaigns. What is your open rate? Could it be improved? Have you ever sat down and prepared a solid content strategy? Or do you create articles on the spur of the moment? And it doesn't only apply to email. It applies equally to RSS feeds. Sending out out email campaigns or setting up RSS feeds is not rocket science today - with turn key content syndication solutions like PRESSfeed, so you can content strategy that really meets their needs. Tag: Add to Del.icio.us | Digg | Yahoo! My Web | Furl Bookmark murdok: Sally is the author of

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