Corporate Responsibility Reporting Enters the Mainstream

International accounting firm KPMG has published the results of its latest survey on corporate responsibility reporting. The survey report shows continuing support for corporate responsibility and open communication by the leaders of many of the world's most successful and biggest companies: Corporate responsibility (CR) reporting in industrialized countries has clearly entered the mainstream, with Japan and UK in the lead. There has been a dramatic change from purely environmental reporting up until 1999 to sustainability reporting in 2005, encompassing social, ethical, environmental and economic indicators. The CR performance has definitely caught the eye of the financial sector which is reflected in the two-fold increase in reporting in this sector since 2002. In the report's introduction, Mike Rake, Chairman of [...] The important business drivers for corporate responsibility for companies are:

• to have a good brand and reputation
• to be an employer of choice
• to have and maintain a strong market position
• to have the trust of the financial markets and increase shareholder value
• to be innovative in developing new products and services and creating new markets.
The report also includes this definition of the phrase 'corporate responsibility': "The commitment of business to contribute to sustainable economic development, working with employees, their families, the local community and society at large to improve their quality of life." - KPMG International Survey of Corporate Responsibility Reporting 2005 (PDF) See also - short Reader Comments... Neville Hobson is the author of the popular Crayon. Visit Neville Hobson's blog:

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