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Crop Circling Firefox With Asa Dotzler

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The man behind SpreadFirefox.com told Murdok the story of the Firefox Crop Circle, and how a bunch of students pulled off a memorable feat through hard work, persistence, and a nudge from Lady Luck.

Firefox has had that effect on Microsoft, as the Mozilla Foundation's competing browser has gained a double digit market share around the world, and inspired loyalty from users weary of ActiveX exploits that hammer millions of Internet Explorer installations. That inspired loyalty really took form when a couple of adept video creators accepted an invitation from Firefox Flicks project. Those interns, Matt Schickman and John Carey, had an epiphany during an airplane ride. They were brainstorming on ways to promote Firefox in a novel way when the solution hit them - make a Google Maps now, as yet another fortuitous encounter took place with some folks from Google's open source team. Being Firefox fans, they worked to get the crop circle on Google Maps and Google Earth. "That's one of the advantages of having really passionate users," Dotzler said. The passion will be visible to even more people. The Firefox Flicks project will hit television, with a test run of four spots created for the project, accompanied by sponsorships.

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