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Dell IdeaStorm - Ultimate Customer Feedback Example

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<em>I love it.</em></p>
<p>In a nutshell, <a href=Dell have turned user feedback into an entire social network site, complete with search of the blogosphere shows that the conversation on the site is leaking outside as well, mainly related to the very loud and clear request for get the announcement out to the public! That’s pretty impressive.

The mainstream IT press seems back image up with substance… to listen carefully to the users and to be quick to respond in the Product Development Department.

So far so good I think.

Lessons for Bloggers Like You and Me

So… what are the takeaways for you, dear blogging reader? Well, the point of this story for me is that there is always room for someone smart and skilled to innovate in a way that surprises their customer base (read: readership). For Dell, applying “Digg dynamics” to the lack-lustre subject of collecting ideas from customers took some deep-down right-brain thinking. Can you do the same thing? Sure you can

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