Monitoring how your site performs with respect to the search engine industry is a key aspect of business in today's era. As a result, the growth of SEO-related services has been tremendous in recent years. Once SEO services are administered, being the creatures of instant gratification that we are, site owners expect to see results immediately.
WebProWorld However, when site doesn't perform as well as expected, one of the first things to be blamed, specifically when it comes to Google, is a mythical effect called the sandbox. The term "sandbox" was coined by people who had sites that weren't performing up to expectations. It is believed that if a site hasn't achieved a desired ranking, despite SEO adjustments, the new/altered site has been placed in the sandbox where it is held until the alterations are reflected. The sandbox effect is a reason (excuse?) routinely used by some when they aren't being rewarded with the results they had anticipated. One of the main targets of the sandbox effect are newer sites who haven't had a chance to age. It is thought these sites are kept in the sandbox until Google gives their SEO and backlink work credit. Speaking of backlinks, it is also believed the sandbox effect can affect these as well. If a set of newly acquired links hasn't given the recipient site a boost in PageRank or hasn't shown up on a backlink check (link:www.yoursitesname.com), the sandbox is the one to blame, even though Google has stated numerous times a backlink check does not reveal all of the links pointing to a site. Incidentally, Google has never admitted to having a sandbox, in fact, the existence of a Google sandbox was actually denied by noted Google insider, Google Guy. The topic is a contentious one. There are those who firmly believe the sandbox does exist, while others are opposed to the idea. This concept is obvious on the blog post, which looks at Google's algorithm patent and how that could determine the existence of a search sandbox. Continue the discussion Murdok. Visit Murdok for theSuggest a Correction
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