Dit-It Hires Former Ask Jeeves Exec As CEO

This is an interesting development. Did-it has hired former Ask Jeeves, MaxOnline & DoubleClick executive to be the new CEO. Kevin Lee will step aside and become Executive Chairman. Ok, I have a question. Kevin recently brought in Kevin Ryan and now Bill Wise, effectively pushing himself out of the top position. You normally only see that when a company has a lot of VC backing or is trying to get some VC (with pressure coming from the VC company to install more experienced management). Anyone know if that is the case with Did-It? ContextWeb, a contextual marketing company, and the DoubleClick Client Advisory Board. He has been quoted in numerous trade publications and articles, including Business Week Online, MediaPost, AdWeek, Internet Week, DM News, iMarketing News, and AdAge. He is a Certified Public Accountant licensed in New York State, and lives in Larchmont, NY with his wife and two children. Andy Beal is an Marketing Pilgrim and reach him at