Doesn't PR Include Public?

A nice A-list circular missed the target on it's Podcast last October, but I'll ask again. The whole thing is over media relations - that dreaded mainstream media - and blogger relations (step-child of media relations?), and how both are different audiences, and have differenct reactions. But, so much for actually doing any P in that assessment. Media relations, and it's step-sibling blogger relations ignore the greater public relations. You think the general public cares about this issue? The product is geared to advertising agencies, who are looking for a simple measurement tool for Podcasts. Podcasters, who have an interest in this, are upset about the .AA format, and it has been mishandled in that community. But, forget the public ... they just don't matter. And, likely do not care about this issue. As for how Forbes was wrong. Jeremy Pepper is the CEO and founder of Musings from POP! Public Relations blog which offers Jeremy's opinions and views - on public relations, publicity and other things.