Several recent news stories make you wonder if unethical PR is the clients' fault. Keane Keane executive David Garnick was shown the door for inappropriately trying to use investor relations to further his career. According to reg. req.):
Keane executives also confronted Garnick, he said, about a Sept. 21 e-mail exchange he had with a New York public relations representative, Hugh Burnham of Garnick is also the subject of the first tale of a start up hoping some legal drama with Google would make them a household name. Instead it's made them a joke and proves that all press is not good press. India PR Hobbit at India PR brings us some tales of HP? From PRWeek (reg. req.), that story has not finished writing itself. Some of these stories may not directly involve communications people, but we should be talking about all of them more. Remaining silent, in affect, is pointing the finger at the client. And that's bullshit. Yes, it's a lot easier for me to write this from a lofty, client-side perch, but the challenge is still present now that my clients are internal. My last job was at an agency that, to its credit, did walk from client relationships where the client didn't take our counsel. Luckily we were only dealing with bad ideas being foisted upon us and not unethical behavior. If a PR person lets the client push them in the wrong direction to engage in anything from bad ideas to bad ethics, that person deserves the end result. If we don't point out these issues, we'll be defined by them. Yahoo! My Web | Furl Bookmark murdok: Kevin Dugan is the author of the popular FRCH Design Worldwide. Visit Kevin's blog:Suggest a Correction
Found an error or have a suggestion? Let us know and we'll review it.
No comments yet. Be the first to comment!