NevilleHobson.com blog which focuses on business communication and technology. Neville is currentlly the VP of New Marketing at NevilleHobson.com
Edelman and Microsoft Laptop Kerfuffle in PR Week
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Edelman/Microsoft Vista blogger relations kerfuffle entitled "Are freebies a blogosphere taboo?"
This is a topic that has produced FIR podcast over the past few weeks.
The PR Week article has lengthy quotes from four people including me with their opinions on the pros and cons of giving out products for review to bloggers.
Of note - no one mentions the word 'ethics' in their views. Of course not - this isn't an ethics issue, it's a tactical PR cock-up.
Shel and I did the Rick Murray was interviewed by defended the ethics of their blogger outreach. As I opined in NevilleHobson.com blog which focuses on business communication and technology.
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