Social networking site Facebook's new advertising program "Social Ads" may be illegal because it violates a little known 100-year-old New York privacy law.
Chris Kelly, the chief privacy officer of Facebook says that McGeveran's interpretation of the law was too broad. He said the advertisements are a representation of the actions users have taken such as deciding to tie themselves to a product.
"We are fairly confident that our operation is well presented to users and that they can make their own choices about whether they want to affiliate with brands that put up Facebook pages," Mr. Kelly told the New York Times.
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