OK, OK, I tried to avoid the whole Facebook thing. After all, I'm not a college student so don't really think it applies to me but their community is in the middle of a major revolt. The on their own blog) ain't the way to get people to stop throwing molotov cocktails through your front window. When the users talk, you should listen. And listening is hard sometimes. Other notable discussion of this issue: Jack Schofield in the Guardian Unlimited, writes "many more, posts over on TechMeme. 3) Open up your company to real, interactive, blogging. Demonstrate you are listening. Listen. Listen. Listen. If you don't know what I mean by that, open up Google Blog Search or Technorati. Type "Facebook" into there. Then start writing on your blog where you link to EVERYONE who has something nasty to say about you and answer their questions honestly and openly. Word on the street is that Facebook is a very conservative company internally when it comes to blogging. Now is the time to open that up and get everyone to make a human connection to your users. 4) Engage with bloggers. Directly. In their comments. I'm seeing way too many blogs without ANY comment from Facebook employees, especially the negative ones. Don't just talk with TechCrunch and Scoble and other "A listers." Get out to EVERYONE if you want to turn this around. Good luck, you're gonna need it. You're in for a wild ride. Tag: Add to Del.icio.us | Digg | Yahoo! My Web | Furl Bookmark murdok: Scobleizer blog. He works as Scobleizer
Facebook Under Major Revolt
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