This is probably a smart move on Facebook's part, because says, they're going after Grandma and Grandpa, now that they have Mom and Dad.
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The inclusion of the family photo on the landing page is a nice touch. It could actually hint at the possibilities of the service for those who don't even know what a "social network" is.
Nick O'Neill at AllFacebook suggests that Facebook appears to have it out for family apps. He
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Facebook Wants You To Get Your Family Involved
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