Google has rolled out a new version of its Google Analytics. The new version was announced today at the EMetrics Summit in San Francisco.
"As an early adopter of the new version of Google Analytics, we are impressed with the richness of the data and its ease of use that provides us with the most important information immediately,” said Lee Hammond, Director of Digital Technology,
"The new version of Google Analytics will give advertisers and site owners greater insight into their customers' needs, thereby increasing advertiser ROI while also improving the e-commerce experience of consumers."
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