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Google: From Direct Marketing to Branded Ads

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Google has again and again touted the value of their targeted marketing, but most of the fortune 500 ad dollars are not spent on targeted marketing. A couple weeks ago in

and this one shows that the change is not a short term one

A Google Adwords customer service rep said that they do not systematically target affiliates as a whole, nor sites with affiliate links. But, she said they are taking more steps with each landing page tweak to weed out sites that do not add a certain level of "value" to their visitors (as other posters to this thread have mentioned). She wouldn't tell me if this "value" is human-determined or algo-determined, again saying that she didn't know.

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