Google has added a new way for webmasters to tell it which parameters in URLS, they wish to be ignored. They have added a new feature to Google provides the following explanation with the feature: Barry Schwartz at Search Engine Roundtable
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Dynamic parameters (for example, session IDs, source, or language) in your URLs can result in many different URLs all pointing to essentially the same content. For example, http://www.example.com/dresses?sid=12395923 might point to the same content as http://www.example.com/dresses. You can specify whether you want Google to ignore up to 15 specific parameters in your URL. This can result in more efficient crawling and fewer duplicate URLs, while helping to ensure that the information you need is preserved. (Note: While Google takes suggestions into account, we don't guarantee that we'll follow them in every case.)
The feature is yet another option webmasters can use when trying to eliminate duplicate content issues, which as we all know can be harmful to rankings, even though
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Google Gives Webmasters Another Duplicate Content Eliminator
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