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Google Goes Universal With Search

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Google's Marissa Mayer today announced the launch of a new integrated search called universal search.

Starting today the company will bring together information from sources including videos, images, news, maps, books, and Web sites into one set of results. Universal search will gradually be integrated into user's search results. Users will begin to see more content in their search results as the company moves towards providing a comprehensive search experience.

"Our focus has always been making our users' search experience as simple and straightforward as possible," said Marissa Mayer, vice president of search products and user experience at Google.

"The ultimate goal of universal search is to break down the silos of information that exist on the web and provide the very best answer every time a user enters a query. While we still have a long way to go, today's announcements are a big step in that direction."

"Most of this innovation addresses basic ranking algorithms and is often not obvious to users. Users just see more accurate results, more often, in more languages, which is our primary goal."

Google has also added new navigation features. Navigation links have been added above the search results that have additional information related to a users search. For example a search for "pizza" will display links to Google

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