Google Monetizing the Worlds Media

January 18, 2006

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Google Monetizing the Worlds Media

So Google decided it's time to see just how far they can take their "pay-per-action" ad model and acquired a radio advertising network. ( (A New Google As many have noted in the past, Google is moving further and further away from its "It's the end of Google as a search company and the beginning of Google as a media company,'' said Andy Beal, president of search engine marketing company Fortune Interactive. ``And they're not just an online media company. They're offline now." (Marketing Pilgrim and reach him at

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