Google Print Ads A Failure

Lots of articles recently about how Google's print advertising program, where the Goog buys up ad space in magazines and parcels out portions of it to high bidders, didn't attract the interest Google was hoping for. when I wrote about this in February, I said: I bid on page ads in every tech publication on the list, on the off chance the bids are actually low. I might bid higher, but I doubt it, unless people want to take up a collection. I guess we could test if print advertising is actually at all useful. Del.icio.us") | Yahoo! My Web Technorati: InsideGoogle blog, offering the latest news and insights about Google and search engines.