The Olympics and the U.S. Presidential campaign were the primary drivers of Internet traffic during the month of August, leading to increased visits at politics, sports, news and humor sites according to comScore Media Metrix.
The politics category rose 33 percent to 14 million visitors as many Americans focused on the presidential race. The fastest growing category for the month was led by BarackObama.com with nearly 4 million visitors (up 113% from July), while JohnMcCain.com surged 108 percent to 1.4 million visitors.
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