Google Shines Up Chrome Web Browser

As America returns to work after the Labor Day holiday weekend, crusty eyes are abuzz about Sundar Pichai and Linus Upson acknowledge they pressed the “send” button a day early, tipping off Philipp Lenssen in Germany, who set the fuse on the worldwide blog bomb. At the same time, Google coined a new PR move: announcements in
You can check that out for in-depth descriptions, explanations, and philosophy behind Google’s new browser—but fair warning it will take a while. Bloggers immediately labeled it an assault on Microsoft, both on the browser level and, in an interesting stretch, the OS level. They wonder, too, about how this will affect Google’s relationship with Mozilla.

It’ll launch at some point today at Google.com/chrome.

First the specs:

• Like Android, Google Chrome is based on, built from the ground up with, open source application framework WhyDoesEverytingSuck? blog, reminds readers 25 percent haven’t yet abandoned even 2001’s IE 6.
   
  “The bottom line is Microsoft has been fighting the browser wars with spitballs and plastic knives and they are still beating Firefox handily,” writes Williams. “So Chrome, from a business perspective, for the forseeable [sic] future, is totally irrelevant.”
  
  Other bloggers, to understate it, disagree, and peg this expected launch as a precursor to the fabled Google OS. “But what this really tells us is that Google is dead serious about the distribution business, for one, and dead serious about the operating system business, for another,” writes Michael Arrington is singing the Windows dirge song. That nifty new imported from Denmark JavaScript engine, he contends will make Ajax applications like Gmail and Google Docs “absolutely roar.” Combined with Google Gears, “Chrome is nothing less than a full on desktop operating system that will compete head on with Windows.” The crystal ball shows Arrington millions of Web and desktop devices to strip out the Windows layer altogether, making the browser itself the operating system.
  Garett Rogers, denied plans for a Google browser back in 2006. Rogers expects that elusive G Drive online storage service any day now.
  
  What It Means For Webmasters and SEO
  
  Some have viewed Chrome as an answer to assuaging fears that Microsoft’s new MISE 8 browser has the capability of blocking the text ads Google relies on for revenues. It’s not that possible battle that has SEO experts buzzing; they took notice pretty quickly of a particular panel in the Chrome comic book regarding the OmniBox feature.
  
  In it, the characters discuss how Chrome will test functionalities against webpages. The browser was built for apps, not pages, and with the billions or trillions of pages out there, not all can be tested directly. Google will test the top million or so instead. Google says OmniBox will bookmark sites for the user and remember them, but will also suggest searches and top pages the user hasn’t visited but are deemed popular. “If you found a good site for digital cameras yesterday,” reads the comic, “you don’t have to bookmark that page. Just type ‘digital camera’ and quickly get back to it.”
  
  Or click on one of the popular destination suggestions in the drop-down menu. “If your site ranks for your keywords, Chrome will suggest it - IN the browser itself. No need to be using Google suggest [sic],” writes

  Suggest a Correction

  Found an error or have a suggestion? Let us know and we'll review it.

  Your Name *

  Your Email *

  Correction Details *

  Submit Correction