Something entitled "The Sausage Manifesto" harkens to memory surreal
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People who enjoy eating sausage and obeying the law shouldn't watch either being made.
And made it:
Advertisers who enjoy leads from pay-per-click ads shouldn't ask how the clicks are made.
The rallying cry bemoaned the search industry's insufficient tackling of the click fraud problem, including what seems to be either apathy or impotence from the search engines, their placing the burden of proof on advertisers, their white-tower cake-eating disconnect, and their unwillingness to share information.
"It is time that we rise up in unison and demand to know what the heck is in our PPC sausage," writes Rohrs.
But he's not going to do what you all think he's going to do, which is
Google's Shuman Ghosemajumder appears to be the only search engine rep to have responded to The Sausage Manifesto. Mostly, according to  {
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Google Slapped By Sausage Manifesto
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