When Google purchased YouTube for $1.65 billion, conventional reasoning suggested that the search giant had grand plans to monetize the video content with advertising. As we sit upon the precipice of 2007, Google has begun testing in-stream advertising methods geared at just such a practice.
We all knew this day was coming, a day when Google would finally step in to the foray of online video advertising. It's been speculated, analyzed, and talked into the ground, and now it's all finally beginning to take shape.
This except from the AdWords
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Google Tests In-Stream Video Ads
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