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Google Won't Let Click Fraud Just Happen

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The search advertising company responded to what it feels was a quote taken out of context from a talk given by CEO Eric Schmidt back in March. Although Shuman Ghosemajumder, Google Business Product Manager for Trust & Safety, doesn't name the blogger in question in his Schmidt's presentation is accused of taking the wrong approach to thwarting click fraud, particularly with the issue of $800 million due to click fraud throughout the online advertising industry have been alleged. Tag: Add to Del.icio.us | Digg | Yahoo! My Web | Furl Bookmark Murdok: David Utter is a staff writer for Murdok covering technology and business.

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