Google, Yahoo Win Spots As Top Two Brands

Google’s the best brand!  Well, to be more accurate, it’s the favorite online brand.  And to add still more qualifications, it’s the favorite online brand of about 36 percent of the people who took part in a JupiterResearch study.

That’s good enough for a win, however (hence the overenthusiastic beginning).  Yahoo came in second place, and the margin between it and its Mountain View rival was surprisingly small - just four percent.

Amazon, eBay, MySpace, Microsoft, AOL, and Apple came next, and in that order.  Forgive the quickness with which they’re mentioned, but although these are powerful corporations, they became little more than also-rans in this