Google, Your Long Tail is Showing

Reuters empowering individuals who want to blog, helping people list items for sale in Google Analytics and The Big G is all about the Long Tail that is. They recognize that they win best by aggregating services for the niches and then building enough of a base to generate cash flow. It's all very smart and it's indicative of why Google will dominate all of its competitors - including AOL, Yahoo and Microsoft. Those guys all have a short tail focus (e.g. securing big brand name advertisers). It's too difficult to walk away from this revenue stream to aggregate niches. Google started out as a Long Tail company and it's continuing to operate tht way. Never underestimate the power of the Long Tail. Senior Vice President with Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.