Hate Mail Drives Controversial Website Offline

It’s either a brilliant publicity stunt or one of the gutsiest t-shirt sellers on the Web really lost his nerve. The proprietor (undertaker?) of
Aaron Schwarz aka Sunshine Megatron
If this is the first you’ve heard of TshirtHell, it’s been “where all the bad shirts go” since 2001, and offers for sale purposefully offensive and satirical shirts donning messages like “It's not gay if you beat them up afterwards" and, with pole-stripper graphic, “I support single moms.”

Megatron, nee Aaron Landau Schwarz—his new name was the result of an online his blog—has posted a farewell letter on his site saying he “didn’t feel like dealing with idiots anymore” and would shutter the business on February 10.

Receiving an apparently tremendous amount of hate mail after releasing the shirt about beating up gays, Megatron/Schwarz is upset with people not understanding the irony and social commentary inherent in his t-shirts.

“I'm just going to stop making shirts,”
For what it’s worth from an entry likely heavily targeted for editing,