Healthline Receives $21 Million Injection

In a manner of speaking, Healthline is looking especially robust today - it just received $21 million in financing.  And if, like me, you often aren’t acquainted with the names of financial backers, you should still recognize the entity that was behind this gift: GE/NBC Universal’s Peacock Equity Fund.

Yep, that’s right, the same guys who give us a great Thursday night lineup (“My Name Is Earl,” “The Office,” “Scrubs,” and “30 Rock,” though I think they swapped the order), just gave Healthline, a medical search engine, a great wad of cash.  Other contributors include Aetna Ventures, LLC, Kaiser Permanente Ventures, and U.S. News and World Report.

There’s the financial side for you.  As for the operational aspects,