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Hitwise Scopes Out The Competition

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Want to know why your competitor's website is so successful? Hitwise unveiled a service today that gives clients a glimpse into what your nemesis is doing right. Called Hitwise Conversions, the data reporting service outlines how online users navigate within specific sections of competitive websites. "We can identify the key traffic drivers to a website that lead to conversions, including search terms. For example, we can identify a keyword that leads to a hotel or flight booking online to a travel site," said Chris Maher, EVP of Global Sales of here.") Drag this to your Bookmarks. Add to document.write("Del.icio.us") Yahoo My Web

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