scored an interview with this person (who wishes to remain anonymous; for the purpose of this article, let's call them "Digg Throat"), and provides quite an interesting look into the behind-the-scenes world of Digg marketing and social media marketing in general. "I have worked for many popular blogs and I know most top users do," explains Digg Throat. "As of now I am involved with three blogs/companies that I regularly help with social media promotion, especially on Digg. To put it in short : my status and reach within the community allows me to help businesses leverage their opportunities by reaching a different crowd and a large crowd for that matter."
Digg Throat has been charging up to $700 per article for his/her promotion, and if a particular item reaches Digg's home page, he/she gets another $500. Now that's some easy money. Too bad it's frowned upon by Digg, and Digg users alike. However, paid promotion is just a fact of Digg. It's not a surprise, and users who have a real problem with it, will likely just find another site to read. Besides, is this really that much different than paying PR staff to push your message?
Something like this could work for Digg. It could incorporate spots into ad campaigns with existing clients
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